Content created by Assistant Secretary for Public Affairs (ASPA)
The campaign ads below include a mix of video, social, and digital assets for adults ages 60 and older about the benefits of getting vaccinated for flu, COVID-19, and RSV. Additional TV, radio, digital, and print ads may be available upon request.
To learn more about what ads are available and how you can use them in your outreach efforts, contact us.
Video Ads
Use our campaign videos to share important information about flu, COVID-19, and RSV vaccines with adults ages 60 and older. Looking for broadcast quality videos? Contact us.
People 65 and older who didn’t get last season's vaccines were twice as likely to wind up in the hospital. Be ready for the road ahead with this season’s updated flu and COVID vaccines.
You don’t stop being you just because you hit 65. But you do face more risk from flu and COVID-19. Get this season’s vaccines and keep doing more.
Flu, COVID-19, and RSV vaccines increase your protection against serious illness so you can do more of the little stuff that means so much.
As you get older, your risk for severe flu, COVID-19, and RSV increases. Get your vaccine because your presence makes all the difference.
Older adults are at greater risk for severe flu, COVID-19, or RSV. Vaccines are your best protection and the best way to be sure you don’t miss out.
If you're 75+, or 60+ and live with conditions such as diabetes, heart disease, obesity, or lung disease, RSV can get serious.
Social and Digital Ads
Use our campaign social and digital ads to promote getting this season’s vaccines for flu, COVID-19, and RSV.
Older adults in long-term care can cut their risk of flu, COVID-19, and RSV hospitalization nearly in half with this season's vaccines.
Adults 65 and older are 10x more likely to be hospitalized by flu, COVID-19, or RSV than people under 50. Vaccines are your best defense.
Last season 90% of adults who were hospitalized for COVID-19 were not up to date on their vaccines. Get your vaccine today.
Last season, 2 out of 3 adults hospitalized for flu or COVID-19 were 65 or older. Vaccines are your best defense.
But flu, COVID-19, and RSV don't. Adults 65+ in long-term care face higher risks for severe illness. Vaccines can cut those risks. Be prepared—get vaccinated.
We all love a surprise, but not if it’s flu, COVID-19, or RSV. If you're 65 or older, you can cut your risk of hospitalization in half by getting vaccinated. Be ready. Get vaccinated.
If you're 65 or older, your risk of ending up in the hospital due to COVID-19 is much higher than the risk for folks under 65. Vaccines help keep you cooking.
75% of adults hospitalized for flu or COVID-19 last year were 65 or older. Vaccines help you stay one in a million, and not one of the million.
Flu, COVID-19, and RSV vaccines cut the risk of hospitalization nearly in half for people in long-term care. So update your vaccines and game on.
If you’re 65 or older, you've got 10x the risk of hospitalization from flu, COVID-19, or RSV than those 50 and younger. So get vaccinated and stay out there.
Get vaccinated for extra protection against flu and COVID-19 hospitalization.
If you are 65 or older, severe flu or COVID-19 can put you in the hospital. Get vaccinated so you can be there for every moment.
Older adults are at higher risk for a severe case of flu, COVID-19, and RSV.
Older adults are at greater risk for severe flu and COVID-19. Vaccines can prevent them from keeping you down.
If you're 75 or older, or 60 or older with certain health conditions, you should get an RSV vaccine.
Severe flu, COVID-19, or RSV can get you really sick. But vaccines lower your risk and their side effects are usually mild and temporary.
Flu and COVID-19 vaccines lower your risk of being hospitalized if you get sick. So get your vaccines and keep flu and COVID-19 from interrupting you.
75+? Or 60+ with health conditions like heart disease or diabetes? An RSV vaccine can protect you from serious illness so you can keep stirring things up.
If you're 75 or older, RSV can be a serious health threat. To help protect yourself from severe illness or hospitalization, you should get an RSV vaccine. Talk to your doctor today.
If you're 75+ or 60+ with diabetes or obesity, you're at higher risk for severe RSV. Protect yourself by getting vaccinated today.
RSV is a serious respiratory disease for people 75+ or 60+ with health conditions such as heart or lung disease. Talk to your doctor about an RSV vaccine.
If you're 75 or older, or 60 or older with conditions such as diabetes or obesity, you should get an RSV vaccine.
If you're 75 or older, or 60 or older with conditions such as heart or lung disease, an RSV vaccine can help keep symptoms mild.
If you’re 75 or older, you have a higher risk of serious illness from RSV. Vaccines help keep you from missing a beat.
RSV can be a serious health threat. Get an RSV vaccine and get serious protection.